Digital Adspend Tables: 2018
IAB UK
IAB / PWC Digital Adspend Study
In conjunction with PricewaterhouseCoopers (PwC), the IAB has produced the twice yearly digital advertising spend figures in the UK since 1997. As used by the Advertising Association, these figures are the most authoritative means of assessing the size of the online advertising market in the UK.
These tables are available to our members only. If you would like to find out who our members are, you can visit our directory here. If you would like to join the IAB you can register your company here.
You must be a member of the IAB UK to view this content. If you are not a member you can find out more here.
Related content
Half Year Digital Adspend methodology – an update
Learn more
UK Digital Adspend grows by 15% year-on-year
Learn more
Rediscover the joy of digital advertising
Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.
IAB UK Chatbot
