IAB UK Adspend Analyser

This tool allows you to generate and download the ad spend charts that are most useful to you. Start by selecting the date range you want to view. Compare categories, formats, devices, environments and more across the years to get the data most helpful for you and your clients

Adspend analyser
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IAB UK Adspend Analyser

Our brand new tool puts the power in your hands for the first time, meaning IAB UK members have the flexibility to build your own ad spend charts using twenty years of data. Compare categories, formats, devices, environments and more across the years to get the data most helpful for you and your clients.

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Adspend Analyser: Category and Format Help Guide

To get the most out of our Adspend Analyser tool, take a look at the simplified descriptions outlined here.

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Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.

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