Anonymised

Anonymised

Type

Browser / device linked

Category

Seller defined audiences

Environments

Desktop web, Mobile app, Mobile web

Anonymised is a decentralised advertising platform for cookieless advertising. Through its patented identity and federated learning technology, Anonymised aggregates, processes and anonymises cross-domain data on the consumer device. It empowers advertisers to accurately target and retarget audiences at scale, and measure campaign effectiveness across all browsers and devices, using only anonymised, cohort-based data.

Contact: 
[email protected]

State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report