Identity Hub
PubMatic
Browser / device linked, Linked, Unlinked
Audience, Publisher 1PD, Seller defined audiences, Universal ID
CTV, Desktop web, Mobile web
For publishers
Identity Hub is a leading ID management tool for publishers that leverages specialised technology infrastructure in order to simplify the complex alternative identifier market. Through an easy to use, self-serve UI, publishers can implement and manage multiple alternative IDs and utilise detailed reporting to easily understanding what drives campaign success.
For buyers
Identity Hub provides direct access to curated network of buyer-friendly ID and audience partners to maximise personalisation and reach. Identity Hub gives you global scale across the open internet.
Identity Hub’s Global Footprint:
360+ global publishers using PubMatic’s Identity Hub as their identity solution of choice
20+ countries, in all major and developing markets across NTAM, EMEA, and APAC
We believe it is imperative for publishers and buyers to be prepared for a cookieless future, and have the freedom to select ID partners of their choice.
Contact: [email protected]