OpenAudience

OpenX

Types

Linked, Unlinked

Categories

Audience, Contextual, Universal ID

Environments

Desktop web, CTV, Mobile app, Mobile web

OpenX’s suite of supply-side targeting solutions enables publishers and advertisers to create and optimise data-driven deals. With a fully interoperable infrastructure and as the only 100% cloud-based and Net-Zero verified programmatic technology company — OpenX’s privacy-first targeting capabilities are transparent, secure, and effective. Integrated with more than 250+ data providers and technology companies, OpenX allows buyers and sellers to target deals based on mainstream Universal Identifiers, attention-based data, and contextual data.
Additionally, OpenX is actively testing the Protected Audience API (FKA Fledge) and Topics API to ensure that publishers and advertisers have the full breadth of targeting capabilities on the supply side.

Contact: Brian Chisolm, SVP Strategic Partnerships

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Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.

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