Search-powered Contextual

Captify

Type

Unlinked

Category

Contextual

Environments

CTV, Desktop web, Mobile app, Mobile web

Captify is the leading Search Intelligence platform for the open web and the largest independent holder of onsite search data outside of the walled gardens. Through our trusted publisher partnerships, Captify has built a privacy-centric, dynamic network of high-volume, high-quality and high-intent data.

Captify empowers companies to access, understand and activate search intent from the open web, on any channel and without relying on third-party cookies.

Captify’s Search-powered Contextual solution is the industry’s only contextual offering with search data at its core, proven to drive 44% better performance for brand campaigns vs standard contextual solutions. This provides advertisers with a crucial cookieless alternative to pure contextual providers and enables the continuation of privacy-friendly, intent-based audience targeting after the deprecation of third-party cookies.

Search-powered Contextual combines onsite search data and page-level contextual data to profile ‘who’ audiences are, ‘what’ they’re interested in and ‘where’ they are going. Captify can then provide scale by finding contextually similar pages across the open web - across any browser or device (including Safari and Firefox).

Contact: Martin Wallace, Marketing Lead

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