ShowHeroes SemanticHero

ShowHeroes SemanticHero is an AI-driven semantic matching technology that enables a deep understanding of text, audio and visuals to power the most relevant and privacy-friendly distribution of video content and ads.

Leveraging the power of deep learning to mimic human understanding of the page’s context and sentiment, SemanticHero inspects any visited sites within the ShowHeroes network, and selects the best-fitting content video from our library to enhance each article.

SemanticHero downloads the metadata from the page into our database for downstream analysis and identification of keywords, semantic concepts, entities and IAB categories that are contained within it.

The results are then used to understand the content's location within the semantic universe that is spanned by ShowHeroes' inventory network.

Publishers can convert their article readers into video viewers by using ShowHeroes and SemanticHero, and advertisers benefit from the incremental contextually-relevant instream impressions it generates.

Contact: Steven Filler, Company Manager UK