SmartMatch

Smartology

Type

Unlinked

Category

Contextual

Environments

Desktop web, Mobile app, Mobile web

Smartology offer’s an advanced contextual advertising solution, SmartMatch, which solves many of the key challenges the industry is grappling with including privacy, brand protection, and transparency. SmartMatch dynamically creates advertisements using a brand’s own content, which we guarantee to position on the premium publisher sites most read by your customers alongside contextually relevant articles.

Within a few easy steps that literally take minutes, you can set your campaign live and - matching content to content - you will rely on zero user data while driving record engagement by speaking to end users at exactly the moment they are most interested in your content.

One recent finance client campaign saw impressive click through rates but also post click dwell time on their site jump from their average of 1.48 mins to a staggering 8 minutes from visitors coming in via SmartMatch.

When great content is positioned alongside contextually relevant articles, the results speak for themselves.

Contact: Mark Bembridge, CEO 

Fast forward to 2030 with Futurescape

An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade

IAB UK Chatbot

Close Chat

Hi, I'm NORI

As the IAB’s AI-powered chatbot, I’m here to help IAB members understand everything about the world of digital advertising. You must be an IAB member to ask a question. To get started, either log into your account or create one below.

Are you sure you want to clear your chat history?

No
IAB chatbot icon