Podcast Upfronts 2024
Ticket Types
Not a member yet?
From events to training to research, find out what becoming part of the IAB means for you and your team.
Become a MemberEvent Overview
Advertisers’ investment in podcasting grew by an impressive 23% last year… want to get in on the audio action? Podcast Upfronts is here to help you navigate what’s on offer - from the established charts-toppers to the new must-listens - and understand how to use emerging tech to resonate with listeners. Throw plenty of top-tier talent into the mix (past Podcast Upfronts alumni include Jessie Ware, Jon Sopel and THE Oprah) and you’ve got a show not to be missed. Join Bauer Media, Global, Mail Metro Media and Novel on Wednesday 23 October at The Steel Yard.
Agenda so far...
True Crime on Trial: Why brands should take to the stand
Step into our 'courtroom' for a session like no other as we put true crime under the spotlight. In this interactive experience, we'll defend the hugely popular but commercially neglected genre of true crime and explore why it could in fact be the perfect environment for your brand to find its audience.
By the end of the session, the audience will face a choice: should advertisers embrace the world of true crime, or is it better left to the detectives?
Our Podcast Upfronts partners
Back to Upfronts
Four weeks of events full of fresh thinking and mega-watt speakers from Amazon Ads, BBC Studios, The Sun and YouTube. You’ll be among the first to hear about brand new ad products and launches from the people at the forefront of digital innovation.
Similar Events
Rediscover the joy of digital advertising
Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly move to your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.
IAB UK Chatbot
