Virtual Training: Programmatic Video
(Registration - 09:50 - 10:00)
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This two-hour long virtual training session delves into video measurement, tagging and trafficking, plus we look to the future of video and a lot more
This module provides an overview of the video landscape, some of the main players and formats, as well as considerations for video measurement.
Here we take a look at why we traffic and tag campaigns using an adserver and look at the differences between VAST and VPAID in video
This looks at what the future might hold for video and how advanced TV is driving further video consumption.