Webinar: The Value of Quality Environments
(15:50 - 16:00)
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When it comes to digital advertising, not all impressions are equal. We know that premium content environments deliver 3x more attention and boost engagement for brands. Now, with digital news audiences surging and ad budgets being squeezed, it’s savvy advertisers that are tapping into these huge and invested audiences to maximise the impact of their campaigns.
Join this webinar to hear from IAB UK and some of our publisher members about how brands can boost the attention that their ads receive, generate quality engagements, and - most importantly - make a lasting impression.