Back to Member Vault

AdTech Heroes

Season 1, Episode 17

Tags:

Ad Tech Attention Brand Safety
Ad Tech Attention Brand Safety Contextual Targeting Measurement

This content was created by an IAB UK member

Members of IAB UK can contribute to the Member Vault. Log in to submit your content.

Introducing the AdTech Heroes podcast! Hosted by Dal Gill, VP Global Partnerships at Seedtag, each episode features an interview with today’s leaders in advertising technology. If you are working in ad tech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Listen to all episodes at adtechheroespodcast.com

Why is attracting attention important for brands? To address this topic, we held a panel episode of our AdTech Heroes podcast live from the Seedtag Villa in Cannes: Driving Interest & Engagement in The Attention Economy.

By Dal Gill, VP Global Partnerships

Seedtag

Seedtag is the leading Contextual Advertising Company that creates highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands.

Posted on: Thursday 1 September 2022

IAB UK Chatbot

Close Chat

Hi, I'm NORI

As the IAB’s AI-powered chatbot, I’m here to help IAB members understand everything about the world of digital advertising. You must be an IAB member to ask a question. To get started, either log into your account or create one below.

Are you sure you want to clear your chat history?

No
IAB chatbot icon