Unlock more with ID Fusion

The privacy-first internet has arrived - where legislation and technology combine to safeguard the rights and interests of users, while empowering advertisers. This represents a real opportunity to make it easier for marketers to connect with valuable new audiences in the open web. This is why Adform developed ID Fusion – to help you address your audiences with the world’s first programmatic solution that is capable of optimising not only third-party but also first-party IDs across all browsers and devices, while respecting and fostering a privacy-first internet.

Future-proof, agile and innovative, ID Fusion helps you unlock more of what matters to your business:

• More Open: Reach new audiences across billions of data points, browsers, and devices
• More Control: Take ownership of your IDs – activate, optimise, and report effortlessly
• More Impact: Deliver effective outcomes against your marketing goals