Ideal Shopping Direct

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Operated by Ideal Shopping Direct Limited, Ideal World brings you a department store filled with fantastic brands and products for you, your family and your home, both on TV and online. Available on Freeview, Sky Digital, Freesat and Virgin, Ideal World TV is live 17 hours a day.

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Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.

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