Zeta is a cloud-based marketing technology company that unifies Identity, Intelligence, and Activation to create better experiences for consumers, and better results for brands, and their Agencies. Zeta empowers its customers to make smarter business decisions by combining proprietary AI, O&O audience data, and multiple point, and managed activation solutions together into a single platform, resulting in better results for a lower cost of total ownership.
The Zeta Marketing Platform (ZMP) activates on every online and offline marketing channel (including Email, Connected TV, SMS, Website, Social Media, and more) with sophisticated AI that analyzes billions of consumer data signals to predict consumer intent, personalise experiences, and accelerate growth for brands.