addictive! is a consultancy ran by Simon Andrews leveraging his extensive experience launching and running digital agencies since the mid-90s. Recent work includes projects for Google, Amazon, Nike, Telefonica, Avios & Three as well as advising a number of Startups. A key project for addictive! is the weekly Mobile Fix newsletter which is widely read and highly influential across the industry. In the coming months Fix will be extended to Podcasts and Events