IAB UK’s submission to DCMS Committee call for evidence on COVID-19 impact

Responding to the outbreak of COVID-19 in the UK earlier this year, the House of Commons Digital, Culture, Media and Sport (DCMS) Committee launched an inquiry into how the pandemic was impacting sectors within the Committee’s remit. IAB UK submitted evidence to the Committee’s call for evidence, setting out the significant challenges facing the digital advertising industry with evidence drawn from its survey of IAB UK members as well as intelligence from IAB Europe.