Online harms white paper: our response

IAB UK

Our response to the white paper into online harms


The Government’s Online Harms White Paper did not include proposals specific to digital advertising, but did propose the establishment of a new regulator.

The IAB submitted a short response urging the Government to recognise the effectiveness and respect the remit of the UK’s world-leading system of self-regulation that currently exists within the digital advertising industry, including the CAP/ASA system, the European Digital Advertising Alliance, JICWEBS, and the IAB’s own Gold Standard.

Our full response can be read below.

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IAB UK

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