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Environmental Sustainability FAQs

With this tool, you can view and compare credentials of companies who are committed to reducing the environmental impact of the advertising industry. Understand the steps they are taking to measure and reduce their emissions, their energy use, the policies they have in place to reduce their carbon footprint and to engage and educate their teams, and what they have set out to achieve in the future.

If you are an IAB member and would like to be involved, please get in touch at [email protected]

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Global

21/23 questions answered

Section 1 - About your company

Company name

Global Copy answer

Number of UK employees

250+ Copy answer

Number of global employees

1,000+ Copy answer

Company type

Media Owner or Publisher Copy answer

Person accountable for environmental sustainability

Sophie Taylor Copy answer

Section 2 – Your company’s energy usage

Category of emissions measured eg: scope 1,2,3

Scope 1, Scope 2, Scope 3 Copy answer

Reduction strategies in place for energy use

Global is dedicated to sustainability and energy efficiency. Our warehouses and managed Outdoor estate are ISO 50001 accredited, and we report to the Energy Savings Opportunity Scheme (ESOS) to identify and implement energy-saving measures. Our commercial fleet features the latest low-emission engines, with 10% of our vans fully electric, helping to reduce our carbon footprint. Telematics technology monitors driving habits to improve fuel efficiency. We use energy-efficient LED lighting across offices and warehouses, supported by motion-sensing systems and reminders to minimise energy use. Additionally, we are replacing AM transmitters with energy-efficient DAB+ technology and adopting virtualisation and cloud computing to reduce reliance on physical servers. Copy answer

Environmental sustainability policies, schemes or initiatives in place

Everyday recycling, Tech recycling, Single use plastics, Travel to work, Website hosting, Working from home Copy answer

Percentage of energy usage from renewable sources

91% - 100% (UK only) Copy answer

Can you verify your answer about renewable energy percentage by linking to a publicly available document?

View document Copy answer

Carbon offsetting scheme used

No Copy answer

Amount of CO2E offset in 2022?

- Copy answer

Environmental sustainability questions included in procurement activities

Yes Copy answer

Section 3 - Industry initiatives

Industry certifications or initiatives

AdNet Zero, Tech Lab Green Supply Path , IAB UK Group, UN Race to Zero, ISO14001, ISO 50001, Global Media Sustainability Framework Copy answer

Training or engagement programmes for employees

Global have a Green @ Global committee engaging department leaders and inspiring them to take climate action within their teams. Global also has an open Green @ Global Workvivo (intranet) group where members can share progress on environmental initiatives, news articles and sustainability trips and tricks. Global’s Environmental Initiatives Manager sends out a quarterly newsletter to summarise recent progress. Select senior leadership have been enrolled in Cambridge Institute for Sustainability Leadership courses, the learnings of which have been shared in ‘Sustainability Sprint’ sessions afterwards with any interested employees. From April 2025, employees will be partaking in the Carbon Literacy Project training. Copy answer

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