Building a sustainable future for digital advertising

Find out how we are supporting the industry through the COVID-19 outbreak, keeping members connected and offering virtual events and training

Virtual Events & Training

Please be aware that IAB UK will not be running any events or training in person until the end of June 2020. As well as a new series of 'virtual training', most of our seminars and workshops will still be going ahead as webinars.

Why join us?

As the industry trade body it’s our belief that we can achieve more by working together than we can alone. As a member of the IAB, your company can make its voice heard and help to shape the future of digital advertising. Be part of the conversations that matter.

Access to events

Access to events

We offer members free and discounted access to all our events, either virtually or in person.

Explore our content

Information central

For news, views, guidance, stats and standards, we've got it covered with specialist reports for members.

Policy

GDPR

Resources and our response to the ICO's Adtech Report with advice for members and the industry.

Make a difference

Make a difference

Our specialist Industry Groups bring experts together to drive the future of digital channels.

Board members

Amazon logo
Bauer logo
ESI Media
Facebook logo
Google logo
Guardian logo
Immediate logo
index Exchange logo
MMM logo
Microsoft advertising logo
NewsUK logo
Pinterest
Quantcast logo
Raech logo
Spotify logo
Samsung logo
Teads logo
Telegraph logo
TikTok logo
TradeDesk logo
TripAdvisor logo
Twitter logo
Verizon logo
Vevo logo
Xandr logo

Addressing the ICO’s ‘Update Report’

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Our response to the ICO's ad tech & RTB report

Read our response to the ICO’s findings about the use of personal data in real-time bidding.

employee

Digital advertising guide: cookies, consent & the GDPR

As part of our actions to address the ICO’s ‘Update report’, this guide covers the rules relating to cookies and other similar technologies for digital advertising. 

Research: Mind the Digital Skills Gap

IAB UK and Middlesex University join forces to explore the digital skills gap in the ad industry and provide advice on how to recruit and retain the best talent

Case Studies

Discover brand case studies to help supercharge your advertising

Whether you’re interested in short-form video or online audio, find out how brands have used digital channels to drive results. Filter our bank of case studies by objective, format and sector for the evidence you need to shape your digital campaigns.

Explore & discover

Latest-News

Latest news

Get up-to-date with the developments from the fast-moving world of digital.

GS

Best practice

All you need to know about the Gold Standard and our Transparency FAQs. 

Engage

Policy & Regulation

Expert advice from our Policy team, including guidance on GDPR and ICO developments.

Opinions

Opinion pieces

Views from the IAB and member contributors across the digital industry.

Looking to boost your skills?

Lasting two hours each, our virtual training modules have been designed to fit into your day while you work from home and provide you with the opportunity to learn new skills and keep your team up-to-date with latest best practice.