Digital Upfronts 2024: The Sun

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The News UK Building, 3 London Bridge St, London, SE1 9SG

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Event Overview

The Sun is one of the world’s most iconic media brands, reaching a larger audience than ever at over 30 million. At this IAB Upfront, you'll hear the story of the The Sun Live and discover the range of ways that advertisers can reach their audiences - leveraging the brand’s creativity and trusted relationship with its audiences, alongside its powerful first-party data infrastructure to create engaging and highly targeted campaigns.  

Join The Sun's executive and editorial leaders as they dig into the title's renewed editorial mission and explore how the brand has built deep communities of readers across topics such as sports, personal finance, entertainment, travel and much more. This interactive session will be topped off with a live interview and performance from a very special guest. 

Sign up free for The Sun's Digital Upfront now and check back soon for speaker details.  

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