A website or computer application that pulls together information from diverse sources. There are different types of aggregators, in the advertising industry, these notably include content, data, news, social media, and/or video aggregators.
Jargon Buster
AI Content Monetization Protocols (CoMP)
AI
The AI Content Monetization Protocols (CoMP) is an IAB Tech Lab project focused on creating a secure controlled gateway for publishers to share their content with Large Language Models (LLMs). The aim is to address concerns regarding the growing use of AI agents, LLMs and AI-driven search summaries - protecting the intellectual property of publishers while still allowing AI systems to learn and create outputs from content. Find out more via IAB Tech Lab.