Season 3 Episode 3: A question of balance

IAB UK


Where can you get expert insight on content verification practices, the biggest industry news from the past week and a quickfire Q&A with Reach’s Piers North? Look no further. 

In this week’s episode of the podcast, we sit down with GSK’s EMEA Senior Media Director Jerry Daykin and Katie Grosvenor, Head of Sales for Northern Europe at Integral Ad Science, to talk safety, suitability and how brands can get the balance right. 

Channelling Andrew Marr, we also chat to Campaign’s Global Digital Editor Omar Oakes for our own review of the papers (and by papers, we actually mean online news). From Tesco to TikTok, what’s hot this week? Plus, why all bets are off when it comes to 2020 predictions. 

Finally, Reach’s Group Digital Director Piers North is in the coveted quickfire question seat, talking useless tech, first jobs and party tricks.

Written by

IAB UK

Topics

Related content

podcast upfronts 2024

Podcast Upfronts 2024: True crime, 10/10 storytelling & shiny new podcasts

Learn more
Podcast

Podcast Upfronts 2022: what we learnt

Learn more
Podcast host

IAB UK partners with The Podcast Show to celebrate the growing opportunities in podcasts

Learn more
Podcast

Season 2 Episode 1 | Don't be a #clickhead

Learn more

Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.

IAB UK Chatbot

Close Chat

Hi, I'm NORI

As the IAB’s AI-powered chatbot, I’m here to help IAB members understand everything about the world of digital advertising. You must be an IAB member to ask a question. To get started, either log into your account or create one below.

Are you sure you want to clear your chat history?

No
IAB chatbot icon