IAB UK Member Vault

Insight, opinion and events from IAB UK members

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Shopping bags
Mantis
blog

Why curation can unlock retail media

Laptop
PubMatic
Research Study & Guide

Navigating Commerce Media 2.0: The market opportunity

Wearable Display Ads
Aryel
blog

Ever heard about wearable display ads? Here’s why you should

IAB member at retail media upfronts
Tesco Media and Insight Platform
blog

What is the role of retail media?

IAB member
Tesco Media and Insight Platform
blog

Why retail media is about more than just the sale

woman smiling with two shopping bags
The Trade Desk
Research Study & Guide

How DSPs unlock the power of retail data

Copilot generated: image of a football team listening to their coach. They should be wearing the same colours as Fulham FC, but they should be in a meeting room and their goal should be creating a digital advertising campaign
Microsoft Advertising
blog

Tackling the 'missing middle'

A rainbow and a pot of gold
Covatic
blog

Reaching the pot of gold at the end of the FAST rainbow

Commerce
PubMatic
Research Study & Guide

Building a Commerce Strategy - Now & Beyond

A person on a laptop
PubMatic
blog

Connect + Convert: the new equation for commerce media revenue

First party data retail media
Threefold
blog

Why controlling first party data is essential for retailers

growing retail media revenue
Threefold
blog

How to grow retail media revenue - some top tips

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