Member Research: The Criteo Festive Season Report Moments, Trends, Research
Posted on: Thursday 16 August 2018
The Criteo Festive Season Report 2018
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In 2017, Black Friday and Cyber Monday shattered sales records in the US, making for one of the most profitable festive seasons ever. In Europe too, there was a fair bit of additional spending from consumers, and retailers showed a lot of enthusiasm. But the biggest story of last year starred a retail industry permanently transformed by shoppers able to connect to great products whenever they want, wherever they are — in the speed of an instant.
This report, supported by a massive amount of shopper data, reveals how people shopped in 2017, and you can expect to see in 2018.
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