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Advertima Vision AG

blog

Navigating the future of in-store retail media

Navigating the future of in-store retail media

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Covatic

blog

Addressability, Creativity & Evolving Viewing Habits: Top trends shaping advertising in 2024

Addressability, Creativity & Evolving Viewing Habits: Top trends shaping advertising in 2024

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AdTonos

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Audibility Measurement: The Amplifier Research & Development Project

Audibility Measurement: The Amplifier Research & Development Project

David Snocken, VP of Partnerships at Magnite

Magnite

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Streaming TV Measurement in 2024

Streaming TV Measurement in 2024

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Mantis

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The Power of Contextual: Maximising the potential of your environment

The Power of Contextual: Maximising the potential of your environment

The Power and Potential of CTV in Europe

Microsoft Advertising

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Q&A: The power & potential of CTV in Europe

Q&A: The power & potential of CTV in Europe

Microsoft Advertising

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2024: The year of AI in action

2024: The year of AI in action

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Uber

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The Innovation Imperative: Rethinking media planning in a changing landscape

The Innovation Imperative: Rethinking media planning in a changing landscape

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Zefr

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Reducing the footprint of misinformation around climate change

Reducing the footprint of misinformation around climate change

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AdsWizz

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Navigating the programmatic audio ecosystem

Navigating the programmatic audio ecosystem

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Tesco Media and Insight Platform

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What is the role of retail media?

What is the role of retail media?

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Why retail media is about more than just the sale

Why retail media is about more than just the sale

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Main navigation

Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 300 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Latest updates

Back
Latest updates

News

Back
News

Opinions

Back
Opinions

Policy & standards

Back
Policy & standards

Gold Standard

Back
Gold Standard

Transparency

Back
Transparency

Inclusion, Diversity & Equity

Back
Inclusion, Diversity & Equity

Sustainability in digital

Back
Sustainability in digital

Policy

Back
Policy

GDPR

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GDPR

Insight

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Insight

Welcome to Futurescape

Back
Welcome to Futurescape

Resources & tools

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Resources & tools

Cookieless solutions

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Cookieless solutions

Why digital?

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Why digital?

The IAB UK Podcast

Back
The IAB UK Podcast

Jargon Buster

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Jargon Buster

Adspend Analyser

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Adspend Analyser

Environmental Sustainability FAQs

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Tool for small businesses

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The Evidence

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The Evidence

IAB Showcase for Change

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IAB Showcase for Change

Case studies

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Case studies

Measurement Toolkit

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Measurement Toolkit

Perspectives on Trust and Effectiveness

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Perspectives on Trust and Effectiveness

Guide to Digital Innovation

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Guide to Digital Innovation

Get into Digital

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Audio

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Audio

Creator marketing

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TV+

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Digital out-of-home

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Gaming

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More sector resources

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More sector resources

Futurescape
Our members
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Our members

Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
Member Vault

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Meet our members

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Our Board

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Join the IAB

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Meet our members

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Meet our members

Explore the Member Vault
Events & training
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Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

Back
Events

Training courses

Back
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Engage 2025

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