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Chris Hogg, Chief Revenue Officer, Lotame

Lotame

blog

It’s time to break connectivity barriers & join the dots of customer data

It’s time to break connectivity barriers & join the dots of customer data

Grocery voucher

Blis

Research Study & Guide

What really matters to grocery shoppers when money is short?

What really matters to grocery shoppers when money is short?

someone on a laptop

Adform

Research Study & Guide

Unlock more with ID Fusion

Unlock more with ID Fusion

People watching CTV

Index Exchange

video

3 trends that will transform the UK digital landscape in 2023

3 trends that will transform the UK digital landscape in 2023

Women's Euros on large screen at Battersea

C Screens

blog

The rise & rise of women's sport

The rise & rise of women's sport

Abstract data imagery

Wunderkind

blog

Why it's time for a smarter, kinder, more effective era of advertising

Why it's time for a smarter, kinder, more effective era of advertising

Abstract data flow graphic

Extreme Reach

blog

Debunking the myths of video ad serving complexity

Debunking the myths of video ad serving complexity

Modern building

Azerion

blog

Change is inevitable: why 2023 requires back-to-basics innovation

Change is inevitable: why 2023 requires back-to-basics innovation

Picture of Steven Filler

ShowHeroes

blog

Carbon Cutdown: How advertisers can reduce their carbon footprint now

Carbon Cutdown: How advertisers can reduce their carbon footprint now

Modern Ad Server

Hivestack

blog

A modern approach to DOOH ad serving

A modern approach to DOOH ad serving

sticky notes

Adform

Research Study & Guide

5 tips to make your digital advertising more energy efficient

5 tips to make your digital advertising more energy efficient

Report

Adform

Research Study & Guide

PWC tests first-party performance with Adform

PWC tests first-party performance with Adform

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Main navigation

Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1,200 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Gold Standard

Back
Gold Standard

Post-cookie preparation

Back
Post-cookie preparation

Policy & standards

Back
Policy & standards

Transparency

Back
Transparency

Inclusion, Diversity & Equity

Back
Inclusion, Diversity & Equity

Sustainability in digital

Back
Sustainability in digital

Policy

Back
Policy

GDPR

Back
GDPR

Insight

Back
Insight

Adspend

Back
Adspend

The Digital Dividend

Back
The Digital Dividend

IAB Compass

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IAB Compass

Effectiveness

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Effectiveness

Attention

Back
Attention

Real Living

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Real Living

Powering Up

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Powering Up

Direct to Consumer

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Direct to Consumer

Born Online

All research

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All research

Research

Resources & tools

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Resources & tools

Why digital?

Back
Why digital?

Environmental Sustainability FAQs

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Environmental Sustainability FAQs

The Evidence

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The Evidence

IAB Showcase for Change

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IAB Showcase for Change

Perspectives on Trust and Effectiveness

Back
Perspectives on Trust and Effectiveness

Case studies

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Case studies

Measurement Toolkit

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Measurement Toolkit

Tool for small businesses

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Tool for small businesses

Adspend Analyser

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Adspend Analyser

Jargon Buster

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Jargon Buster

Guide to Digital Innovation

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Guide to Digital Innovation

Get into Digital

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Get into Digital

Latest updates

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Latest updates

News

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News

Opinions

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Opinions

Industry sectors

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Audio

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CTV

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Digital out-of-home

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Digital out-of-home

Gaming

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Retail media

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More sector resources

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IAB UK Gold Standard
Our members
Back
Our members

Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
Membership benefits

Back
Membership benefits

Member Vault

Back
Member Vault

IAB Global Network

Back
IAB Global Network

Industry groups

Back
Industry groups

Meet our members

Back
Meet our members

Explore the Member Vault
Events & training
Back
Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

Back
Events

Past events on-demand

Back
Past events on-demand

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Training courses

Engage

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Online training

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