Media Smart has partnered with the Advertising Association to publish ‘ What’s the deal with political advertising ?’, a new 10-point guide to help young people preparing to vote for the first time. Media Smart worked with youth focused creative agency, Livity, including how platforms are responding to digital and AI-generated content and how to navigate misinformation. Rachel Barber-Mack, Executive Director, Media Smart, said: “In this year of elections, we want to help young people, especially...