As part of The Drum’s Deep Dive into gaming advertising, a selection of IAB UK members – including AdTonos, AudioMob, DAX at Global, Odeeo, NumberEight and Spotify – explore the potential of in-game audio advertising for brands. You can find the original version of the article here and unabridged versions of the comments below. Paul Cranwell, VP of Strategic Partnerships, AdTonos When was the last time your job really excited you? For me, it’s right now. Audio is having a revolution and none...