IAB UK Member Vault

Insight, opinion and events from IAB UK members

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Breaking the Uncertainty: The state of global travel
SimilarWeb
video

Breaking the Uncertainty: the state of global travel

Breaking the Uncertainty: the state of global travel
Sarah Lewis, Global Director, CTV at ShowHeroes Group
ShowHeroes Group
blog

The pressing need for CTV standards

The pressing need for CTV standards
Woman and man analyse Partnerize attribution data on screen
Partnerize
blog

10 things your partnership strategy needs to succeed

10 things your partnership strategy needs to succeed
Billy Port, VP of Revenue
Silverbullet
blog

Performance metrics that really matter

Performance metrics that really matter
Teads Free From Study UK
Teads
Research Study & Guide

Understanding the UK's Free From market

Understanding the UK's Free From market
podcast
Adapt
podcast

The Macro Marketing Trends of 2022

The Macro Marketing Trends of 2022
Ben Chivers, Managing Director
Silverbullet
blog

What's the difference between targeted advertising & intrusive advertising?

What's the difference between targeted advertising & intrusive advertising?
Metaverse
Adverty
blog

There’s more to the metaverse than Meta

There’s more to the metaverse than Meta
gaming console
Anzu.io
blog

2/3 of UK gamers would welcome more advertising into their games

2/3 of UK gamers would welcome more advertising into their games
Attention and OOH: Primed and Ready for the Cookieless Future
Lumen Research
Research Study & Guide

Attention and OOH: Primed and Ready for the Cookieless Future

Attention and OOH: Primed and Ready for the Cookieless Future
Understanding the true value of Attention
Meta; dentsu aegis
Research Study & Guide

Understanding the true value of Attention

Understanding the true value of Attention
person on laptop
Sovrn
Research Study & Guide

Could user interactions be a scalable proxy for attention?

Could user interactions be a scalable proxy for attention?

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