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The ROI of Digital Intelligence

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Research Study & Guide

The ROI of Digital Intelligence: A Step-by-Step Guide for Digital Agencies

The ROI of Digital Intelligence: A Step-by-Step Guide for Digital Agencies

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Anzu.io

blog

Why you need brand awareness campaigns to support growth

Why you need brand awareness campaigns to support growth

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Facebook

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The ‘Econometric Hero’ & 5 questions every CMO should ask about MMM

The ‘Econometric Hero’ & 5 questions every CMO should ask about MMM

A new podcast series from Facebook and Founders Forum that explores how the world’s most influential communities come to life.

Facebook

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Xandr Explains Curation: Episode 1

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Xandr Explains: Episode 1 - The Value of Curation

Xandr Explains: Episode 1 - The Value of Curation

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We’re acting to end abuse on social media

We’re acting to end abuse on social media

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Rakuten Advertising

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Why ‘Moments’ matter to advertisers & how can they use them?

Why ‘Moments’ matter to advertisers & how can they use them?

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Anzu.io

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Advertisers: Here’s how to ethically engage kids with in-game ads

Advertisers: Here’s how to ethically engage kids with in-game ads

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Silverbullet and 4D

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Why you need to update your brand safety protocols

Why you need to update your brand safety protocols

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Facebook

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Key insights to plan for growth after COVID-19

Key insights to plan for growth after COVID-19

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Cavai

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The evolution of conversational AI

The evolution of conversational AI

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Samba TV

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The benefits of ACR technology for advertisers

The benefits of ACR technology for advertisers

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Main navigation

Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1,200 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Gold Standard

Back
Gold Standard

Cookieless solutions

Back
Cookieless solutions

Policy & standards

Back
Policy & standards

Transparency

Back
Transparency

Inclusion, Diversity & Equity

Back
Inclusion, Diversity & Equity

Sustainability in digital

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Sustainability in digital

Policy

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Policy

GDPR

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GDPR

Insight

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Insight

Resources & tools

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Resources & tools

Why digital?

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Why digital?

Jargon Buster

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Jargon Buster

Adspend Analyser

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Adspend Analyser

Environmental Sustainability FAQs

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Environmental Sustainability FAQs

Tool for small businesses

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The Evidence

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IAB Showcase for Change

Case studies

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Perspectives on Trust and Effectiveness

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Guide to Digital Innovation

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Guide to Digital Innovation

Get into Digital

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More sector resources

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IAB UK Gold Standard
Our members
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Our members

Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
Membership benefits

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Member Vault

IAB Communities

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IAB Communities

Meet our members

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Meet our members

Explore the Member Vault
Events & training
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Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

Back
Events

Training courses

Back
Training courses

Training courses

Leadership Summit 2025

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Leadership Summit 2025

Rewind Digital Upfronts 2024

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Rewind Digital Upfronts 2024

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