IAB UK Member Vault

Insight, opinion and events from IAB UK members

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Nick Morley, MD EMEA, IAS
Integral Ad Science
blog

IAS Media Quality Report: Adapting strategies following a transformative year

IAS Media Quality Report: Adapting strategies following a transformative year
Activision Blizzard Media
Activision Blizzard Media
blog

Welcome to the era of mobile-first gaming

Welcome to the era of mobile-first gaming
Audit Your Approach To Partnership Data
Partnerize
Research Study & Guide

It’s Time to Audit Your Approach to Partnership Data

It’s Time to Audit Your Approach to Partnership Data
How programmatic OOH works with mobile to enhance and supercharge campaigns
VIOOH
Research Study & Guide

How programmatic OOH works with mobile to enhance and supercharge campaigns

How programmatic OOH works with mobile to enhance and supercharge campaigns
Demystifying Curated Marketplaces
Xandr
Research Study & Guide

Demystifying Curated Marketplaces

Demystifying Curated Marketplaces
Is Brand Safety Enough?
Silverbullet
Research Study & Guide

Is Brand Safety Enough?

Is Brand Safety Enough?
Activision Blizzard Media Overwatch
Activision Blizzard Media
blog

Gaming in 2021: What's old is new again

Gaming in 2021: What's old is new again
Killing the Cookie Won’t Kill Cross-Media Audience Measurement
AudienceProject
blog

Killing the cookie won’t kill cross-media audience measurement

Killing the cookie won’t kill cross-media audience measurement
Adverty
Adverty
blog

Why in-app is a new highway for brand monetisation

Why in-app is a new highway for brand monetisation
On-target reach
AudienceProject
blog

On-target reach: How perfect is not possible & why measurement is key

On-target reach: How perfect is not possible & why measurement is key
CTV Habits and VOD Consumption
FreeWheel
Research Study & Guide

CTV Habits and VOD Consumption

CTV Habits and VOD Consumption
An Introduction to Data-Driven Out-of-Home Solutions by Adsquare
Adsquare
video

An Introduction to Data-Driven Out-of-Home Solutions by Adsquare

An Introduction to Data-Driven Out-of-Home Solutions by Adsquare

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